Elemental Photography is a Halifax based commercial photography studio run by Jarrell Whisken.
Commercial photographs are typically used to help sell, advertise or market a product, service, person or persons (a definition which covers a pretty wide range of possibilities). I have, and will, photograph almost anything but the bulk of my work is architectural, real estate, product, and portraiture photography, either on location or at my studio (located at 180 Windsor Drive, Stillwater Lake, Nova Scotia).
ABOUT JARRELL – in my former life I was a data scientist and has been said that images paint a thousand words, therefore photography is a logical extension as photographs have a lot to say! A photograph is much more than a two dimensional representation of a 3 dimensional object, photographs tell stories, invoke emotions and engage our imaginations. It is my job to craft the story. I like bringing an aspect of realism to my photographs, perfection – as in “unblemished” is often without character and I like my subjects to be real. I want people to say “that is so you” or "you captured its essence" and not “what great photo-shopping” (although I can do that too).
Cafe mochas are my kryptonite, I have a cute but pigment deprived dog, I like engaging people in meaningful conversations, I lose energy to traffic jams and crowds of people. In summer you can often find me deep sea kayaking or grabbing a croissant at Two If by Sea. I have lived in various places in South Africa, British Columbia and the Yukon and currently reside in Halifax, Nova Scotia.
To read about our environmental practices CLICK HERE